Save Water, Enjoy life!
Kings of Laundry is a special selection of denims with extra focus on the wash and finish. These techniques save lots of water and energy and use far fewer chemicals in the process. K.O.I is all about saving natural resources, while making the best denim product! This special Kings of Laundry range of products can be recognized by the ‘Kings of Laundromate’ mascot on the over rider next to the leather patch.